News

‘Sharknado 2′ sparks feeding frenzy on Twitter, sets record

‘Sharknado 2′ sparks feeding frenzy on Twitter, sets record

SHARK ATTACK: Ian Ziering fends off a flying shark in "Sharknado 2." Photo: Reuters/Syfy/NBCUniversal

LOS ANGELES (Reuters) – Flying sharks chomping through New York City drew a record audience for Syfy’s “Sharknado 2: The Second One,” and became the most tweeted-about TV movie on social media, the U.S. cable network said on Thursday.

“Sharknado 2,” which aired on Wednesday and reunited leading stars Tara Reid and Ian Ziering from last year’s campy hit “Sharknado,” drew 3.9 million viewers to become Syfy’s most-watched original movie.

The network added that the film also attracted 1.6 million viewers in the 18-49 demographic that advertisers covet.

On Twitter, Syfy, a unit of Comcast Corp’s NBCUniversal, said “Sharknado 2″ garnered 1 billion impressions across conversations on the micro-blogging site, and was also among the top trending topics of Wednesday evening.

In the movie, an aerial shark attack causes large-scale destruction across Manhattan. It features numerous cameos including “Today” show hosts Matt Lauer and Al Roker and country music singer Billy Ray Cyrus.

Last year’s “Sharknado” became a surprise hit for U.S. cable channel Syfy after attracting a cult audience drawn to the film’s low-budget special effects about a hurricane that unleashes hungry sharks on Los Angeles.

The popularity of “Sharknado,” which drew an audience of 1.4 million with its July TV premiere last year, created a social media frenzy that drew larger audiences to rebroadcasts of the film, and led the network to release “Sharknado” in 200 U.S. movie theaters.

Syfy is continuing the shark attacks with “Sharknado 3,” due out next summer.

(Reporting by Piya Sinha-Roy; Editing by Eric Kelsey and Lisa Shumaker)

Portland Weather

condition Condition: Partly Cloudy
Temperature: 36°
High: 29° - Low: 20°

Latest Headlines

in Entertainment

Easy April Fools’ Day pranks

aprilfools

Looking for a quick and easy way to pull a fast one? Check out these perfect pranks for kids, coworkers, and friends.

in Music

Willie Nelson announces lineup for July 4 picnic

willienelson

The legendary musician is bringing his picnic back to Austin, Texas.

in Entertainment

Robin Williams’ image cannot be used for 25 years

Actor and comedian Robin Williams poses during a press tour promoting his new movie "License To Wed" in Santa Monica, Calif., Friday, June 15, 2007.

The "Mrs. Doubtfire" star will not appear in any form of publicity until 2039.